FIREFLY DIRECT TO DVD

Very shortly after Firefly was canceled and before the sets were torn down, my company visited with both Mutant Enemy and Fox Home Entertainment and proposed a way to save the show via a direct to DVD subscription model. In spite of having multiple plausible solutions, the capability to execute them, and a subscriber list numbering in the thousands, we received a lukewarm response to the idea. Mutant Enemy (Joss's company), was more interested than Fox, but Fox owned the rights, so ME's hands were tied.

Several months after our meetings, the producers of the hit Fox television show '24' announced an 8 episode spin-off of '24' that will be produced exclusively to be sold on DVD. This is exciting news and once proven successful could very easily lead to bringing our favorite show back to the small screen.

We feel that with Joss's passionate fan base numbering in the millions worldwide, combined with critical acclaim, top notch writing and acting and an established story, 'Firefly' will be the perfect vehicle for direct to DVD model. With Star Trek and Star Wars interest waning of late, and with Buffy's end, we believe the world is ready for the next great sci-fi adventure.

If anybody at Fox or Mutant Enemy is reading this, our company is still very interested in dealing with all of the details and headaches of a direct to DVD model. All we need is a green light. We will find up front investors/advertisers, build and maintain the mailing list, and create/replicate/distribute the DVDs. I'm certainly not saying we are the only company that can do all this, but we are ready and willing.

While we are very excited about the idea of direct to DVD Firefly, at this point our priority is making sure the movie is as big of a success as possible, so don't forget to visit the guerilla marketing section. As I'm sure many of you are, I'm thrilled Firefly is going to make it to the big screen, but I truly believe that the story of Serenity's crew needs to be told in far more detail than a few two hour movies will allow. I was told that the set for Serenity was not destroyed this time but rather was "folded" and put away for future use. This is great news as will eliminate the need rebuild a multi-million dollar set.

If you would be interested in purchasing NEW episodes of Firefly direct on DVD please fill out the following form.
Your information will, of course, be use for the sole purpose stated, and will not be sold to anyone.

Your Name: *
E-Mail Address: *
Have you signed up for this list before? No Yes *

Optional information
Street Address:

State: Zip:
Country (if not USA):
Number of household members that will watch the DVDs:
Household Income: I'd rather not say Less than $10,000 $10,000 - $25,000 $25,001 - $45,000 $45,001 - $65,000 $65,001 +

How much would you be willing to pay per episode? Keep in mind, these are new episodes that have not been shown on TV. The more you would be willing to pay, the more plausible the business model becomes.
But don't exaggerate, please be honest. - select a price range - $3-5 per episode $6-9 per episode $10-13 per episode

Including Firefly, how many TV show seasons have you purchased on DVD?
(In other words if you have Firefly:The Complete Series, and Family Guy Season 1, and Buffy Seasons 1-3, then you should enter '5'):

Would you rather receive the entire season all together once a year, or would your prefer a subscription model where you receive 1 DVD with 3-4 episodes every couple of months? Subscription All at once

If you chose subscription, would you be interested in getting a bonus DVD at the end of the season, filled with special features and an interactive episode guide, even if it added a small amount to the overall subscription price? Yes - I love special features. No - Keep the price as low as possible. Not Applicable

Let me know what you think of the idea:

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